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    <loc>https://www.mentalbarrier.com/home</loc>
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    <lastmod>2024-09-10</lastmod>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ce470bcbc4af100017f26ef/1559231679758-YFUMC6A05L9B09XH8C2O/record.jpg</image:loc>
      <image:title>Home - We help businesses form striking brand identities that create lasting connections.</image:title>
      <image:caption>Mental Barrier was formed by the belief that creative barriers ignite inspired thinking. This energy extends to every project we work on and is the zest behind each visual story to help your business break barriers.</image:caption>
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  <url>
    <loc>https://www.mentalbarrier.com/home-20</loc>
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    <lastmod>2022-01-19</lastmod>
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      <image:title>MENTALBARRIER - New album available on vinyl on June 15th.</image:title>
      <image:caption>Featuring “Dummy,” as well as non-album tracks “Jail Time” and “Mexican Vacation.” A very limited run of 500 copies pressed on beautiful 180 gram vinyl. Get it before it’s gone!</image:caption>
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      <image:title>MENTALBARRIER</image:title>
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  <url>
    <loc>https://www.mentalbarrier.com/strategy-2</loc>
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    <priority>0.75</priority>
    <lastmod>2022-03-21</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>Strategy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg</image:loc>
      <image:title>Strategy</image:title>
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  <url>
    <loc>https://www.mentalbarrier.com/branding</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-21</lastmod>
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      <image:title>Branding - Logo Design</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847889324-DFHCXJY7BA7YLNZ26RDC/image-asset.jpeg</image:loc>
      <image:title>Branding - Brand Messaging</image:title>
      <image:caption>Brand messaging is an important extension of your brand. It’s how your business communicates with your consumers. We can help you articulate what you want to say in a way that stays true with your brand’s strategy.</image:caption>
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  <url>
    <loc>https://www.mentalbarrier.com/elizabeth-dzul</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-21</lastmod>
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      <image:title>Elizabeth Dzul</image:title>
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      <image:title>Elizabeth Dzul</image:title>
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      <image:title>Elizabeth Dzul</image:title>
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      <image:title>Elizabeth Dzul</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1642646351792-0NTMBXIC4MYB5OD5K6WF/LOGO-MARK-02-01.png</image:loc>
      <image:title>Elizabeth Dzul - Logo/Identity</image:title>
      <image:caption>Our aim was to develop a cheerful, inviting, and uplifting identity. Elizabeth is a prideful “Angelino,” so we felt it was important to incorporate a “California cool” aesthetic. We achieved this by implementing a vibrant and joyful color palette. The gradient evokes a calming and positive aura and is an ode to the blending of pigments. We hand-lettered the monogram to create a unique logo mark.</image:caption>
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      <image:title>Elizabeth Dzul</image:title>
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      <image:title>Elizabeth Dzul - Marketing</image:title>
      <image:caption>A big part of Elizabeth’s client reach hinges on building friendships. We created takeaways and set her up with a full social media kit to boost reach &amp; ____. These recipe cards are a tool for her clients to get the liz glow from home, until the next special event.</image:caption>
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      <image:title>Elizabeth Dzul - Collateral</image:title>
      <image:caption>A big part of Elizabeth’s client reach hinges on building friendships. These recipe cards are a tool for her clients to get the liz glow from home, until the next special event.</image:caption>
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  <url>
    <loc>https://www.mentalbarrier.com/merlin-costales-real-estate</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-29</lastmod>
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      <image:title>Merlin Costales Real Estate</image:title>
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      <image:title>Merlin Costales Real Estate</image:title>
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      <image:title>Merlin Costales Real Estate</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/2b4ee366-2c70-4e74-a2b1-144d714b8125/Buyers+Guide+Alt+02.png</image:loc>
      <image:title>Merlin Costales Real Estate</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/a119313c-d9fe-45e8-8dbb-8793e8c3cc29/Keychain+Mock+Up+2+shot.png</image:loc>
      <image:title>Merlin Costales Real Estate</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/9723fbd2-e3fc-4f5f-930f-c2aea0792478/envelope+mock+up+ALT.png</image:loc>
      <image:title>Merlin Costales Real Estate</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1642648677607-5H0TIZLT8968277OGBUS/LARGE+ICON_OR+BACKGROUND.png</image:loc>
      <image:title>Merlin Costales Real Estate - The Logo Mark</image:title>
      <image:caption>The idea that purchasing a home symbolizes more than a transaction, but marks the start of a new chapter, was the driving motif in the branding process. We always hear the phrase, “what makes a house a home is the people who dwell in it.” and that is exactly what we achieved.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1659134551443-INYVZWK2T3J83XS9L4FW/MSC-+Social+Media+Marketing+01.png</image:loc>
      <image:title>Merlin Costales Real Estate - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.mentalbarrier.com/the-maple</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-23</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847462175-HJ75LQXCELYDLH0VQOL3/20140301_Trade-151_0124-copy.jpg</image:loc>
      <image:title>The Maple</image:title>
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      <image:title>The Maple</image:title>
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      <image:title>The Maple</image:title>
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      <image:title>The Maple</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1642738124291-7GQ0UFERH6NW9Z4PZJTH/Salad.jpeg</image:loc>
      <image:title>The Maple - The Maple</image:title>
      <image:caption>Maple at Descanso Gardens is an addition to the celebrated Patina Restaurant Group family. We had the pleasure of capturing their featured dishes for their seasonal brunch menu and designing various promotional materials.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1624485317842-P9AZEIXDXR85FTFPHC2N/headshot+of+a+smiling+man</image:loc>
      <image:title>The Maple - First Name Last Name</image:title>
      <image:caption>Tobias Keene, D.D.S. Hailing from Richmond, Virginia, Dr. Tobias Keene brings a bit of unabashed Southern hospitality to all his patients. He moved to Washington, D.C. over thirty years ago as a freshman at Ivy College. Right after graduation, he attended World University’s School of Dentistry. Before opening Keene Dental in 1994, he worked for free clinics and some of the finest practices in the District. He is part of the 123 Dental Association and stays up-to-date on the latest dental discoveries. When not striving to keep his patients happy and healthy, he’s enjoys hiking with his family in Rock Creek Park.</image:caption>
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  </url>
  <url>
    <loc>https://www.mentalbarrier.com/the-lowery-group</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-29</lastmod>
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  </url>
  <url>
    <loc>https://www.mentalbarrier.com/jocelyn-gomez-portfolio</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-02-22</lastmod>
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  <url>
    <loc>https://www.mentalbarrier.com/motion</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-29</lastmod>
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  <url>
    <loc>https://www.mentalbarrier.com/merlin-costales-real-estate-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-11</lastmod>
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      <image:title>Merlin Costales Real Estate</image:title>
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      <image:title>Merlin Costales Real Estate</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/4f3b1c0e-1bd9-4c22-b272-6822018f8df5/Buyers+guide+VERT.png</image:loc>
      <image:title>Merlin Costales Real Estate</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1a170543-7d0e-4837-b988-5c1c2b86b2d6/Mailers+Catch+Up.png</image:loc>
      <image:title>Merlin Costales Real Estate</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/a119313c-d9fe-45e8-8dbb-8793e8c3cc29/Keychain+Mock+Up+2+shot.png</image:loc>
      <image:title>Merlin Costales Real Estate</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/9723fbd2-e3fc-4f5f-930f-c2aea0792478/envelope+mock+up+ALT.png</image:loc>
      <image:title>Merlin Costales Real Estate</image:title>
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  <url>
    <loc>https://www.mentalbarrier.com/theellenshow</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-11</lastmod>
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  <url>
    <loc>https://www.mentalbarrier.com/home-and-family</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-11</lastmod>
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    <loc>https://www.mentalbarrier.com/home-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1646939511096-065QBITFJLHEC7ZDIQH7/Ellen+Farewell+Season.jpeg</image:loc>
      <image:title>Home Page - The Ellen Show</image:title>
      <image:caption>This show probably needs no introduction. For the past ten months it has been an extreme honor to have worked on such an iconic TV show, which has pushed the envelope of daytime TV and changed the lives of so many with it’s inspiring stories. Take a look at a few recap montages I have edited in my time at The Ellen Show.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1646939369369-27GTL0VMWWJNKS8URDNQ/Home+and+Family+Portrait.jpeg</image:loc>
      <image:title>Home Page - Home and Family</image:title>
      <image:caption>Home and Family was a feel-good daytime talk-show that aired on the Hallmark Channel. Each episode the hosts would engage with Celebrities and experts to awaken creativity whether it be through fashion, crafting, or in the kitchen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1642731944066-VI08DOZYKA7GLJZO25AV/Business+Cards.png</image:loc>
      <image:title>Home Page - Merlin Costales Real Estate</image:title>
      <image:caption>Merlin Costales reached out wanting to get his real estate business running from the ground up. This initially started with the concept and design of his brand strategy, but It wasn’t long before the project expanded and I now manage all of his digital campaigns and help drive client reach.</image:caption>
    </image:image>
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    <loc>https://www.mentalbarrier.com/about-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-09-09</lastmod>
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  <url>
    <loc>https://www.mentalbarrier.com/jocelyn-gomez-portfolio-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-09-09</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1646939511096-065QBITFJLHEC7ZDIQH7/Ellen+Farewell+Season.jpeg</image:loc>
      <image:title>Work- portfolio old - The Ellen Show</image:title>
      <image:caption>This show probably needs no introduction. For the past ten months it has been an extreme honor to have worked on such an iconic TV show, which has pushed the envelope of daytime TV and changed the lives of so many with it’s inspiring stories. Take a look at a few recap montages I have edited in my time at The Ellen Show.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1646939369369-27GTL0VMWWJNKS8URDNQ/Home+and+Family+Portrait.jpeg</image:loc>
      <image:title>Work- portfolio old - Home and Family</image:title>
      <image:caption>Home and Family was a feel-good daytime talk-show that aired on the Hallmark Channel. Each episode the hosts would engage with Celebrities and experts to awaken creativity whether it be through fashion, crafting, or in the kitchen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61e87d711a91e97eb68a844e/1642731944066-VI08DOZYKA7GLJZO25AV/Business+Cards.png</image:loc>
      <image:title>Work- portfolio old - Merlin Costales Real Estate</image:title>
      <image:caption>Merlin Costales reached out wanting to get his real estate business running from the ground up. This initially started with the concept and design of his brand strategy, but It wasn’t long before the project expanded and I now manage all of his digital campaigns and help drive client reach.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.mentalbarrier.com/jocelyn-gomez-portfolio-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-25</lastmod>
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  <url>
    <loc>https://www.mentalbarrier.com/jocelyn-gomez-portfolio-2-1</loc>
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